EW-Shopp – Weather-based analytics in SAS Hackathon

The 2018 edition of SAS Hackathon once again demonstrated the growing interest in analytics models and processes that effectively correlate sales data with weather forecast information to create effective data-driven decision-making processes, concretely recognizing weather as one of the main drivers behind human choices, with special reference to shopping decisions.

The article has been published online in our blogpost.